Guardian Due Diligence
COMPANY BACKGROUND
Guardian Due Diligence specializes in providing comprehensive support for a diverse range of clients, including first-time buyers, individuals, and self-funded investors seeking to acquire a business but needs good financial due diligence.
Website Showcase
Scope + Goals
With the help of the Belt Creative team, Guardian Due Diligence is transitioning its website from Squarespace to the more versatile Webflow platform to enhance usability and manage over 150 resources more effectively. This move enables easier navigation through the Resource Library and allows Guardian Due Diligence to add resources independently. Webflow’s design flexibility also facilitates the creation of visually appealing, on-brand pages that significantly enhance the overall user experience.
My Role
I refined the Resource Library's design and user experience using Figma for design proofs and Photoshop for custom thumbnails and hero images to ensure a consistent, and an on-brand appearance. The design strategy enhances usability with easy sorting and flexible filtering options, tailored to the user’s needs in the deal process. This was developed with the assistance of another developer on the Belt Creative team. To facilitate a smooth platform transition, I aligned the navigation and footer with the existing Squarespace site to maintain continuity and ease user adaptation during the gradual migration.
The Result
Phase one of the Squarespace to Webflow migration is almost completed. The Resource Library now ranks as one of the most visited pages on the site. The shift to Webflow has not only improved the usability and aesthetic of the pages but also empowered the team to independently update and manage content boosting overall site engagement.
Ongoing Support
To ensure continuous improvement and optimal performance, Guardian Due Diligence has an ongoing website support plan with Belt Creative team. My role is to manage new page designs and develop them in Webflow. I will also be implementing phase two of the Webflow migration which will focus on creating various CMS’s for their resources.